VIRTUALLY REAL

Perfect VR is a virtual reality experience where users can visit the most 'perfect' vacation spots imaginable, from the comfort of their own console or PC. We devised a trailer that brought this simple conceit to life.

Director

Creative concepting

Agency: ichi worldwide

Greenscreen and gameplay capture

The effect was achieved through a greenscreen shoot with real world props,  seamlessly combined in post with gameplay capture footage. Reference imagery from in-game was used throughout the shoot to match lighting to the final environments.